Web development for businesses and SMEs
Your customer has seen your website before they talk to you.
We design and build websites that explain clearly what your company does, who it's for and why to choose it, and that turn each visit into an inquiry you can measure.
- Corporate websites
- Landing pages
- Portals and custom systems
When the website falls short, inquiries show it.
- 01
It shows what the company was a few years ago, not what it does today.
- 02
In the first few seconds, it isn't clear what you offer or who it's for.
- 03
Inquiries arrive without context, or don't arrive, and you can't tell which page they came from.
- 04
Every change depends on someone who's gone or a provider who takes weeks.
Everything you spend on bringing in visitors ends up on a page that neither explains nor converts.
What kind of website does your company need?
Each project serves a different goal. These are the ones we build most often.
01Corporate website
Presents the company, its services, its track record and how to get in touch.
Makes sense if customers evaluate you before they call.
02Catalog website
Organizes products, specifications and certifications so a buyer finds what they need and requests a quote.
Makes sense if you sell to other businesses or have a technical offering.
03Landing page
A page focused on a single offer or campaign, built to turn visits into inquiries.
Makes sense if you run ads and need to measure what they generate.
04Redesign
Updates a website that no longer represents the company, keeping the content and rankings that still work.
Makes sense if your site gets traffic but doesn't explain or convert.
05Client portal
A private space to share information, documents or the status of a job.
Makes sense if clients keep asking you for the same thing.
06Custom system
Internal tools or integrations that a template can't handle.
Makes sense if the process is specific to your company.
From the first meeting to a live website.
Intake
Intake
Diagnostic
What the website needs to achieve and what can be kept.
Proposal
Structure, scope, timeline and investment, in writing.
Build
Build
Implementation
Design and development in stages, with reviews.
Launch
Launch
Validation
We check mobile, speed and tracking before launch.
Evolution
Evolution
Evolution
Optional maintenance and improvements as the business changes.
What we build, and in what order.
Technology is the last decision. First comes what a visitor needs to understand.
- 01
Structure and message
What to say, to whom, and in what order.
We organize your offering so that within seconds it's clear what your company does, who it's for and what the next step is.
- 02
Content
Copy, images and video that show the real business.
We work with the material you have and, when needed, produce photography and video.
- 03
Design and experience
Easy to read on a phone and on a desktop.
Design built around your brand, with clear hierarchy and visible calls to action, no generic templates.
- 04
Development and performance
Fast, indexable and easy to maintain.
Custom development with technical SEO, good mobile performance and a foundation ready to add sections and integrations without starting over.
- 05
Tracking and integrations
Every inquiry leaves data behind.
Analytics, forms and a connection to your CRM or WhatsApp, so you know which pages and campaigns generate inquiries.
How those inquiries are followed up: Commercial System
You don't have to start from scratch.
If your site has content or traffic, we first see what to keep.
Your current site stays online while we build the new one. We coordinate the launch to protect your rankings where it applies.
- Domain
- Content
- Photos and video
- Search rankings
- Forms
- Analytics
What stays under your control.
What stays under your control is defined from the start.
As long as it's set out in the proposal and the working agreement.
Domain and access.
The domain, the DNS and the analytics accounts stay under your company's control.
Content and inquiries.
The copy, the images and the inquiries the website receives belong to your company.
Hosting and server.
They're defined for each project and set out in the proposal.
If you change providers.
The relevant access, files and documentation are defined from the start.
Web development for businesses, in short.
Blackout Colors is a digital agency for small and mid-sized businesses based in Buenos Aires. In web development we design and build custom websites: corporate sites, landing pages, redesigns, catalogs and client portals.
The goal isn't just a website that looks good. It's one that explains what the company does, builds trust before the first meeting and turns visits into inquiries you can measure and follow up on.
About Blackout ColorsCase study
New Press: an industrial company that explains itself online.
New Press Grupo Impresor
Editorial printing and packaging · Buenos Aires
“We needed to update our systems, and Blackout helped by understanding every part of the business to do it right.”
- Who they are
- A printing company with over 30 years in editorial printing and packaging, working for other businesses.
- What they needed
- For a buyer to quickly understand what they do (production, certifications, capacity, logistics and technology) and know how to request a consultation.
- What we built
- The corporate website with a product catalog, certifications, equipment and sales contact. The project included brand design, video and photography of the plant.
- Why it's relevant
- It's the kind of website this service is for: a company with a technical offering that needs to explain itself well before the first conversation.
Frequently asked questions.
The most common questions before getting started.
Blackout Colors is a digital agency for businesses and SMEs, based in Buenos Aires and working remotely with clients in Argentina and other countries. In web development we design and build corporate sites, catalogs, landing pages, portals and custom solutions.
Corporate websites, catalog websites, landing pages, redesigns, client portals and custom systems or integrations. The solution depends on what your company needs, not on a fixed catalog.
It depends on the type of project (corporate site, landing page, portal or system), the number of sections and amount of content, integrations with CRM, analytics or automations, and whether maintenance is included. After the diagnostic we present a proposal with defined scope, timeline and investment before any work begins.
It depends on the scope. A landing page can be ready in a few weeks, while a portal or custom system takes more stages. Before we start, we agree on a timeline with deliverables and dates.
A template or a builder like Wix or WordPress is enough when you need a basic presence with few sections and no integrations. A custom website makes sense when it has to reflect the real level of the company, track every inquiry and connect to a CRM, marketing or automations. If a template solves your case, we'll tell you.
Structure and messaging, custom design, development, mobile version, technical SEO, forms and tracking. Depending on the project, also content production (photography and video) and integration with a CRM, WhatsApp or automations. What each project includes is detailed in the proposal.
For selling products with a cart and payments we use a dedicated online store solution, with a fixed monthly fee and no commission per sale. If your company needs to present products and receive quote requests, a catalog website is usually the right choice.
Yes. Blackout Colors is based in Buenos Aires and works remotely with companies in Argentina and around the world, with meetings, follow-up and planned deliveries.
It keeps running normally while we build the new version. We coordinate the launch to minimize disruption and preserve existing rankings where it applies.
The domain, the DNS, the analytics accounts, the content and the inquiries stay under your company's control. Hosting and server depend on each project: who holds them, who manages them and what access, files and documentation are handed over if you change providers is defined in the proposal.
We work on high-performance servers in Europe (Hetzner). Who holds the server account and who manages it is agreed before we start, so there's no doubt about who controls the site.
Yes. Projects are delivered with technical SEO, tracking and analytics set up. Without data from day one, any marketing investment is working blind.
Yes, as an optional service after delivery: updates, improvements, new features and support. Scope and cost are defined based on what each site needs.
Yes. We connect forms, CRMs, marketing tools, analytics and automations. If you also need to organize the follow-up of every inquiry, that's what we build with the Commercial System.
Free diagnostic · 30 minutes
Is your website doing the job it should?
We review what's working, what could improve and what would make sense to build.
