PARANÁ DISTRIBUTOR
Interactive digital solution for a tape distribution company.
Dynamic Development / Visual Design / User Experience
The Paraná Distributor web project included the development of a dynamic system for product catalog management. This system allows the brand to upload products and update prices automatically through percentage adjustments, streamlining internal company management. Additionally, a functionality was designed to allow customers to view catalogs directly on the website and download each section individually, enhancing accessibility and user experience.
Evaluation meetings about queries and budgets with the brand team.
Creation of a navigation map with pages, functions, and content.
Integration of the brand manual (colors, typography, tone, and styles).
Implementation validation meeting with the brand team.
UX/UI design and custom responsive design for all devices.
Creation of a downloadable PDF content model.
Ongoing collaboration meetings with the brand team.
Modern programming of the website and its online ecosystem.
Consulting on catalog system usage.
Final launch meeting.
Custom maintenance and online support.
- The main goal was to create a platform combining business efficiency, ease of use, and intuitive navigation. The digital solution strengthened the brand's internal logistics for managing catalogs and updating prices—especially for extensive catalogs—by reducing errors and saving valuable time.
- The ability to generate PDF catalogs and allow section-by-section downloads improved overall usability. This facilitated both internal and external communication, optimizing how the brand shares key information with its customers.
- The platform was designed with a modern UX/UI approach and a responsive layout, ensuring an optimal experience across all devices. This not only enhanced accessibility but also gave the brand a competitive edge in the wholesale sector.
“The site really helped us streamline our internal work with catalogs. The experience was very smooth and professional.”
— Pablo Bustos, CEO of Paraná Distributor